PUBG
Mobile Promo: Bondhu Adda Season 2
An emotional, AI-assisted promotional video for PUBG Mobile's Bondhu Adda Season 2, blending live action footage and digital enhancements to reunite squads across Bangladesh.
Year
2026
Category
Video
Stack
The Project
Designed to highlight community focused marketing, this project utilizes a hybrid of live action filming and partial AI visual enhancements to craft a deeply relatable narrative. The campaign captures the nostalgia of late night gaming sessions and the drift caused by everyday responsibilities, ultimately reigniting the spirit of friendship with a nationwide call to action for Bondhu Adda Season 2.
01 — Concept
A narrative driven arc that contrasts the isolating busyness of modern life with the joyful memories of squad drops in Erangel, culminating in a nationwide reunion across every major division in Bangladesh.
02 — Generation
Combined traditional live action cinematography with targeted AI generation to enhance specific visual sequences. Meticulous digital compositing weaves AI-assisted elements with fast paced live action clips, authentic regional dialects, and bold motion graphics.