Draco
Custom Jersey Brand Commercial Video
High conversion problem solving commercial produced for custom apparel brand Draco, combining live action storytelling, generative AI fashion visuals, and motion graphics.
Year
2026
Category
Video
Stack
The Project
MultiPixel Studio produced a vertical commercial for Draco, a premier custom sportswear brand in Bangladesh. The ad directly tackles common customer frustrations when buying custom jerseys online such as wrong name prints, faded colors, and poor fabric quality. Through a hybrid production approach, the video combines live action storytelling, factory manufacturing footage, generative AI fashion model visuals, and kinetic 2D motion graphics to highlight Draco premium sublimation printing, multiple quality checks, and replacement guarantee.
01 — Direct Response Scripting and Concept
Scripted a relatable problem solution narrative addressing common online jersey ordering flaws to hook sports teams, tournament organizers, and tour groups.
02 — Hybrid Live Action and AI Fashion Visuals
Filmed real world unboxing and production b-roll while generating photorealistic AI fashion model visuals to showcase custom jersey designs on virtual athletes.
03 — Motion Design, UI Graphics and Sound Mix
Created dynamic 2D jersey carousels, customer review animations, social proof popups, and clean Bengali voiceover mastering.
